Direct Mail
Direct mail marketing can be highly profitable and cost-effective when you need to reach a narrowly defined target group. Broadband marketing such as radio, television and newspaper offer a shotgun approach when you really need the accuracy of a sniper.
We’re experts at developing and maintaining mailing lists and databases and can import data from a variety of file formats. Utilizing existing data we can merge-print into letters and marketing pieces to create a personalized yet mass-produced mailing piece.
Think of the applications:
- advertising
- billing notices
- annual/monthly/weekly reports and statements
- renewal notices
- charitable solicitations
The Technology Centre offers a complete mailing management service including:
- design of advertising pieces
- copywriting
- printing
- mailing list creation and development
- addressing
- postage
- delivery preparation
Using our service will reduce your costs and improve response rates. See our information page on variable data printing for more.
